Credit card offers routinely stuff my mailbox.  We are cross-checked and triangulated by Big Data, who sells our info to thirsty credit card companies looking to replenish aging baby boomers with a fresh crop of decades-long fee generators.  The opportunity salivations that occur!  The Money Skinny™ article College Credit Card Offers details college student and first-time credit card user advice.  Recall The Money Skinny™ mission is to save you time and money.  Before pouncing on a credit card mail offer, first decide if you are even in the market for a new credit card.  Then review credit card options to make a best choice.

A Pull vs Push System

Obtaining a new credit card should be a pull system, not a push system.  In engineering terms, a push system is supply driven while a pull system is demand based.  The fundamental question is – “Do I need a new credit card?”  If so, use a pull system to evaluate credit card offerings.  Review websites designed to compare credit card products.  Look for a credit card that meets your personal needs.  The Consumer Financial Protection Bureau Credit Card page answers general questions.

Credit cards have different types of product features.  Some offer cash back on purchases, rewards or no/low balance transfer rates.  What are you trying to accomplish with a new credit card?  Your goal determines which type of credit card product to pursue.

A common credit card offer is a rewards type of credit card.  Rewards credit cards are based upon a the-more-you-spend-the-more-you-get philosophy.  Ideally, the reward system provides rewards greater than the annual fee costs.  Investing time understanding the fuzzy math of a credit card company’s reward system?  Late fees and penalties can quickly negate rewards.

Want a $150 statement credit to open a new credit card account?  How about ten percent off your first purchase?  If tempted by those incentives, cool yourself off.  A new credit card means a new customer service contract, bill payment requirement and incentive system knowledge.  Do you really want to invest time learning the ins and outs of another supplier?  Raise your hand if you’re already worn out comparing cellphone plans.   I like low friction.  I want a peaceful, almost non-existent credit card relationship.   A credit card is a debt instrument.  Not membership in a club.  Research your own solution and ignore unsolicited glossy offerings.

Just Say No to Credit Card Offers

If you don’t need a new credit, credit card companies can use a push system all they want to flood your mailbox with wasted paper.  You become immune to credit card offers.  Also, somewhat irritated.  You’re not flattered by Shallow Hal’s club talk or expensive heavy paper.  Stop cross-selling your way into my wallet, Too-Big-To-Care.

• Before pouncing on a credit card mail offer, first decide if you are even in the market for a new credit card.
• Review websites designed to compare credit card products.
• Focus on credit card features and costs to find the best product to meet your needs, not on unsolicited glossy offerings.